Sales conferences can be extremely
beneficial for sales teams – attendees are introduced to new strategies,
hard-earned insights, and new connections from B2B sales world. In fact, SalesForce notes their past
events have proven to increase sales productivity of attendees by 30%, increase
marketing campaign effectiveness by 59%, and increase customer retention by 31%.
While not all conferences can lay claim to results like these, the best provide
the tools, resources and insights required for attendees to justify the cost of
attendance.
In 2017 we laid out the steps on how to
choose a sales conference that would produce a return on investment. Using
that process, sales executives
can determine which conference(s) from our list they and their teams should
attend this year.
In no particular
order, here are the top sales conferences of 2017:
World Sales 2017 follows the series of the prestigious World Sales
Conferences organized by Mikono Speakers International, A Tanzanian based company.
In the past years they have organized World Class Sales Conferences with the
biggest sales gurus such as Brian Tracy in 2015 which have been ranked as the
best sales conference in the region for transforming sales teams and turning around
the sales equilibrium of various companies which attended the Conference.
When: 27-28 April 2017
Where: Dar-es Salaam, Tanzania.
Venue: Julius Nyerere International Convention Centre (JNICC)
Cost: $ 700(all-access), $100(Conference only)
Speakers: Victor Antonio (USA), Ray Patterson (SA) and others to be announced
soon
Audience:
Marketing and Sales professionals, business
owners, senior executives
Why: In today’s world everyone is a sales man and
with the rapid change in technology one has to equip themselves with new proved
and result oriented selling techniques. Victor Antonio is known as the most
dynamic sales trainer and with other trainers they will equip the audience with
21st century sales tools.
AA-ISP’s
Inside Sales conference focuses on helping frontline inside sales reps and
managers in their day-to-day roles through a combination of talks and
workshops. Sales leaders can explore a technology and service expo to peruse
sales technology for their teams.
Speakers
include: Not
announced yet
3/1/17
- 3/3/17, Atlanta
Rainmaker's
objective is to bring sales organizations into the modern age and update
their behavior to match buyers' so they're "no longer merely sales
teams." Content is tailored for those in sales development, sales
operations, and sales leadership roles.
Speakers
include: Kyle
Porter (Sales Loft CEO)
3/9/17
- 3/10/17, Orlando
The
sales training juggernaut's conference will address key sales management and
coaching challenges. Sessions include "Managing the Contrarian
Salesperson" and "Is Your Vision Theirs?"
Speakers
include: Dave
Mattson (Sandler Training CEO and president), Sam Reese (Vistage Worldwide CEO
and president)
4/12/17
- 4/13/17, San Francisco
The
sales summit’s six tracks (sales leadership, sales development, sales ops and
technology, sales effectiveness, marketing ops and technology, and
account-based everything) are a valuable resource for sales leaders looking to
jumpstart their teams' success.
Speakers
include: Craig
Rosenberg (TOPO Chief Analyst), Jeffrey Ma (Twitter Director of Business
Insights), Scott Keane (Google Director of Global Sales Development)
5/1/17,
San Francisco; 9/18/17 - 9/19/17, Las Vegas;
12/4/17, Philadelphia
Sales,
sales operations, sales enablement, and marketing executives will learn to
improve sales team results. This year's topics include machine learning,
artificial intelligence, and other emerging technologies. This year's agenda
has not yet been finalized, so conference attendees can vote on the topics
they're most interested in.
Speakers
include: Jeb
Blount (Sales Gravy CEO), Gerhard Gschwandtner (Selling Power CEO and founder),
Alice Heiman (Alice Heiman LLC Chief Sales Officer and founder)
10/17/17
- 10/19/17, Las Vegas
“Smarketing”
isn’t a fad -- it’s a necessary business practice. Learn how to bridge the
Sales-Marketing gap at this year’s summit.
Speakers
include: Brent
Adamson (CEB executive advisor and The
Challenger Sale author), Mike Derezin (LinkedIn VP of Sales
Solutions), Andrea Austin (InsideView VP of Enterprise Sales)
9/25/17
- 9/28/17, Boston
An
annual event that brings together marketing and sales professionals from around
the world, INBOUND features inspiring keynotes from speakers like Ta-Nehisi
Coates and Anna Kendrick. For the second year, INBOUND will offer a
sales-specific track -- past speakers have included sales professionals like
Jill Konrath, Trish Bertuzzi, Jill Rowley, and Daniel Pink.
Speakers
include: Not
announced
When: 6/20 – 6/21 2017
Where: New
York
Why: Customer
success is one of the most important aspects of B2B sales (after all, customer
retention can often be more lucrative than customer acquisition). This
forum will focus on customer experience and offer some strategies
that can potentially help your sales team rethink and evolve your interactions
with customers.
Select Speakers:
Linda Boff (CEO, GE) and Mark King (President, Adidas North America)
When: 2/7/17 – 2/9/17
Where: San
Francisco
Why:
SaaStr 2016 was one of the most inspiring conferences of the year, and next
year’s event will probably be even better. This conference is basically a must
for sales leaders who are selling SaaS, as it offers a nearly-unparalleled
chance to network with decision makers at some of the world’s top companies.
Speakers Include: Jeff
Lawson (CEO, Twilio) and Dharmesh Shah (Co-Founder, Hubspot)
3/9/17
- 3/10/17, Orlando
The
sales training juggernaut's conference will address key sales management and
coaching challenges. Sessions include "Managing the Contrarian
Salesperson" and "Is Your Vision Theirs?"
Speakers
include: Dave
Mattson (Sandler Training CEO and president), Sam Reese (Vistage Worldwide CEO
and president)
3/17/17-3/19/17,
Hollywood, Florida
Run
by the team behind sales expert and bestselling author Grant Cardone's Cardone
Inc, this conference features entrepreneurs from all industries who will teach
attendees how to "10X" their own businesses.
Speakers
include: Grant
Cardone (sales trainer and bestselling author), Jay Abraham (business
strategist), Les Brown (motivational speaker)
5/9/17
- 5/11/17, Oakland
Mark
it down on your calendars: 2017 is the year salespeople need to start taking
customer success seriously. Sales doesn't end with a closed deal -- a good
customer experience is crucial to cross-sells, upsells, and a booming referral
business. Learn tactical tips and get inspired by the best in the business.
Speakers
include: Not
announced yet
8/21/17
- 8/23/17, New York
LeadsCon
focuses on professionals responsible for generating, nurturing, and converting
leads -- AKA marketers and salespeople. You'll learn about brand-building, lead
response tactics, and how to run succesful campaigns.
Speakers
include: Not
announced yet
10/24/17
- 10/26/17, Atlanta
Learn
new ways to streamline your sales team’s performance in areas like technology
strategy, operations effectiveness, and sales manager development.
Speakers
include: Not
announced yet
11/6/17
- 11/9/17, San Francisco
Each
year, Dreamforce gathers salespeople from all over the world in a near-takeover
of San Francisco. Past speakers have included will.i.am, Melinda Gates, and
Tony Robbins.
Speakers
include: Not
announced yet
Fall
2017, Virtual
Digital
Sales Engine is focused on helping sales teams build effective technology
stacks to improve business performance. Past years' sessions are available to
watch online now.
Speakers
include: Not
announced yet
TBD
Focused
on social selling best practices and trends, Sales Connect brings together
experts and practitioners to help sales teams find leads in new places. Past
speakers have included author Malcom Gladwell, IBM vice president of marketing
Julie Currie, and Columbia Business School professor Rita McGrath.
Speakers
include: Not
announced yet
TBD,
Virtual
InsideSales'
annual virtual event will explore the changing role technology plays in sales,
as well as provide tactical tips for leaders and salespeople alike to
incorporate these shifts into their processes.
Speakers
include: Not
announced yet
Date and Location
|
• Las Vegas: May 8 - 11, 2017
|
Cost
|
$2,095
|
Audience
|
Marketing and Sales Professionals
|
Topics
|
• Big Data
• Cloud
• Converged Platforms
• Data Protection
• Servers
|
Description
|
This conference helps professionals thrive in a constantly
changing digital world. Aimed for IT practitioners and business decision
makers, sales professionals will learn how big data is impacting sales. The
conference features c-level executives from Dell.
|
